Sales Drive was formed.
In March 2012, leveraging my background as a property developer and insights from collaborating with Glenigan, a provider of comprehensive construction sales lead data, I recognised a common challenge. Many companies investing in premium data services were failing to harness the complete potential of the information due to time constraints and lack of focus on lead development. Thus, Sales Drive was born to bridge this gap and provide effective solutions.
We started doing more.
In February 2014, we took advantage of the expertise accumulated while teaming up with notable construction industry companies, Sales Drive's growth trajectory intensified. Our success in devising a potent sales formula for the construction sector led to client recommendations beyond the industry. This revelation sparked the realisation that our proactive sales strategy transcends sectors. Client demands for extended assistance led us to evolve into a comprehensive 360 marketing support agency.
Growing from strength to strength
The year 2016 marked the loss of iconic artists like David Bowie, Prince, and George Michael, leaving a void in the music world. Simultaneously, it was declared the hottest year on record. Amidst these global changes, Sales Drive experienced a surge in new clients from M&E companies seeking to capitalize on the demand for promoting Air Conditioning systems.
Sales Drive continues to expand.
Sales Drive's growth is driven by our commitment to providing exceptional services tailored to the evolving needs of our clients. With the introduction of the General Data Protection Regulation (GDPR) on 25 May, our clients recognised the opportunity to ensure compliance while optimising their marketing efforts. Our proactive approach and expertise in data management allowed clients to seamlessly adapt to GDPR regulations, enhancing their brand reputation and customer trust. As a result, Sales Drive continues to expand, offering comprehensive solutions that empower businesses to navigate regulatory changes and achieve remarkable results.
We turned adversity into innovation
Through the challenges brought by the COVID-19 pandemic, Sales Drive swiftly embraced change. On the 23rd of March, 2020, when Boris Johnson announced a UK-wide lockdown, we saw an opportunity to strengthen our adaptability. Our office doors closed, but our team's dedication remained unwavering as we seamlessly transitioned to remote work. We turned adversity into innovation, using this moment to further unite our team and refine our strategies to support clients even in these unprecedented times.
Adapting and evolving
Amidst the fallout from Brexit, the challenges of Covid-19, inflation, and the cost-of-living crisis looming, Sales Drive exhibited resilience and innovation. Instead of succumbing to adversity, we embraced change and proactively sought new avenues to bolster our ever-expanding customer base. Our determination to adapt and evolve has become our driving force in navigating these uncertain times.
The ‘Integrated Outreach Sales Solution’ is born!
In May 2023, we continued to hone our strategies and services to better cater to our clients' evolving needs. We invested in new software and introduced some fresh approaches and technologies that have yielded remarkable results and that has transformed all our lead generation campaigns to a whole new level. Now, we proudly present our 'Integrated Outreach Sales Solution,’ a powerful combo of all our services from telemarketing right through to content marketing. Also, August 2023, we proudly presented the launch of our new website to showcase our services and the great work we are doing for our clients.
